WHY YOU NEED A CORPORATE VIDEO
SALES BENEFITS
People typically only bother reading around 20% of the words on a page. Conversely, the completion rate for a 30-second video is around 90%. If you want to not only get your point across but have it absorbed and acted upon, then including videos in your marketing and sales is the way to go.
A corporate video:
✅ Adds Credibility
✅ Shows Professionalism
✅ Drives Conversions
✅ Can be Used in Multiple Platforms
✅ Can be Created Once and Used for a Long Time
This tells your company’s powerful story in an engaging way that customers and potential clients won’t soon forget.
BOOST YOUR SEARCH ENGINE OPTIMIZATION (SEO)
Videos are not only appealing to potential customers, but they also help businesses climb up the SEO rankings by:
✅ Increasing number of pages that can be more easily found on a search engine (indexed pages)
✅ Inreases your Reputation in Google’s Algorithm
✅ Adding subtitles Improves Relevancy for Search Engine Results
All in all, video content has great weight when it comes to SEO – use it wisely!
GET PEOPLE TO TAKE ACTION
A video captures user attention and holds them on the page for longer. Videos can bring otherwise dull topics to life in a more exciting way, engaging users and allowing more time for them to interact with your website.
Additionally, videos can creatively deliver more information to users in a shorter amount of time, which explains why most people prefer watching a video over reading text.
Incorporating videos into your website not only reduces bounce rate but also encourages consumers to remember what you have shared with them about your brand or products.
100% GUIDED PRODUCTION PROCESS
PRE-PRODUCTION
- Script and plan your video
- Mapping out challenges
- Scheduling and logistics of filming your video
- The pre-production process generally involves 1-2 phone calls with your team and a questionnaire.
- We walk you through the entire process and know the right question to ask to guarantee your video is successful.
Production
Lights. Camera. Action!
- We show up to your location(s) or studio to
- Execute the plan and bring your corporate video to life!
- Our team is professional courteous and hard working.
- We will work with your team to make the shoot go super smooth.
POST-PRODUCTION
- Edit the footage we took
- Combine with graphics and music
- Broken to 3 parts:
- Establish video style and send for your feedback
- Send you re-edited version for review and adjustments
- We send you the final version
RECENT WORK
Moffett Productions knows that your project is your baby. So the most important part of our job is to make sure you’re happy. We understand that a high-quality video can drastically change your business if done correctly, which is our specialty. Moffett Productions is here to take care of you, just like we have been taking care of all of our clients since 1988.
FAQs
How long will it take to produce the video?
3 Week turnaround on average. This gives you time to provide needed information, plan for the shoot, shoot the video, and allow time for your revisions and final approval. In total the process requires around 50 hours per project.
The timeline will depend on a number of factors that includes how many videos you’re creating, the length and complexity, and how quickly your team can provide feedback throughout the process. A regular or typical production can take anywhere from a few weeks to a few months to complete. We provide our clients rush turnarounds, in our first interview we will discuss any specific deadlines in order to provide you an appropriate timeline.
How many revisions are included in the package?
1 round of revisions is included. This is after you’ve approved each step of the process. Scripts, Plans, and talent are all pre-approved during pre-production process. Your round of revisions will be done all at once in the post production process. If you require additional revisions, we will provide you in advance with a quotation of the additional cost.
Where can I publish my video? Can I get my video formatted for IG/Facebook?
You can publish your video anywhere you want. Our clients commonly share videos on their website and product pages, social media platforms, streaming channels, broadcast TV, and any number of other places that work with their video marketing strategies. We will also provide you with formatted versions for IG/Facebook. The best way to handle this is to plan for this beforehand.
What happens if I am not sure of what I need in my Corporate video?
We understand the goal of the video is to generate more customers. With that in mind we will guide you through the process of developing your video. In our first interview we will fill out a creative brief that will allow us the opportunity to learn more about your company in order to provide you with a video that will communicate your brand story.
What happens if I need to reschedule the production?
With a 48 hour notice we’re very flexible, if within 48 hours we have a rescheduling fee of $500. The reason for this is we schedule in advance and reserve your spots, so the time is lost for that day.
As long as we do everything organized and on time, we understand that situations happen and sometimes production plans need to change. Communicate the changes request to our Project Manager and any details around your production date and will work with you to discuss new options. Rescheduling fees for last-minute changes may apply, but all this information is reviewed in our first interview.
Are there any restrictions when it comes to cities where you can film in?
Anywhere in Texas. Travel cost would apply for locations outside of Texas.
How much does my vide cost?
Because each video project is unique, we nee to learn more about your business and goals to provide you with accurate pricing information. Our pricing is flat rate and is based off our menu of services. You only pay for the services you’d need in order to execute your video, and we offer multiple options.